Task
Led the design and execution of an environmental graphics system for Google Cloud at NAB 2026, translating complex AI and media capabilities into a clear spatial experience. In collaboration with George P Johnson, the work shaped the attendee journey across entry, demo zones, and key touchpoints. The system extends Google Cloud’s visual language into three dimensions, using typography, color, and form to guide movement and maintain consistency at scale.
Agency: George P. Johnson
Client: Google Cloud
Category : Art Direction
Industry : Software